Business Communication 101

Your sales talk can make or break the deal, so it is a good idea to possess that nailed down before meeting together with your customer. it is your line, your verbal card, and therefore the very first thing your customer will hear once you call or meet with them. For this blog, I'd wish to discuss the anatomy of an honest sales talk. Salespeople are past the purpose of giving prospects hour-long presentations to sell products or services. Nobody has that sort of your time and, to be honest, if you would like an hour to relay your value proposition, you're doing it wrong. They're called elevator pitches for a reason. Ideally, if you're giving me one, I should be ready to understand what you've got to supply within the time it takes to urge from the lobby to my floor. an honest salesperson should be ready to get their message across compellingly and concisely. If you'll nail your sales talk, odds are you will have longer to speak down the road. 1. Make it short. A...

The future of selling is being changed by the increase of channel fragmentation, high-fidelity data, and hyper consumer-centricity. Channel fragmentation has explodede within the feild of selling within the past few years. Social media is creating a fire-hose of real-time consumer sentiment data, mobile is adding geolocation data, beacons offer intra-store hyper-location data, e-commerce giants are merchandising their product purchase data, activity-tracking wristbands are quantifying every personal movement, connected cars are beaming telemetry data, and therefore the Internet of Things will soon add data from your toothbrush and occasional pot to your potential marketing data set. the buyer has take the charge and is driving this alteration . People love Candy Crush, Shopkick, Nike FuelBands, Facebook, Google Maps, Pandora, and Nest Thermostats an excessive amount of to lull in their consumption and data production. Despite the increase of channel fragmentation and therefore the surp...

In the last few years we have seen a decline in the world trade thereby decreasing the procurement and logistic activities eventually impacting the global supply chains. The decrease in global trade was followed by increase in regionalisation .  Increased demand for just-in-time sequencing has led to close integration of many suppliers which is ultimately resulting in the regionalisation of global value chains . India's withdrawal from RCEP has disrupted the supply chain linkages and has reduced the opourtunities of participation in the engineering value chains. Seven months have passed and various industries are still struggling to absorb the shock, businesses of all kinds are disrupted and they need to protect themselves from any future uncertainties. Soon the effects of covid will reduce and things will get attain some normalcy, then the long term risk wont be virus it'll be trade protectionism . As per Bloomberg - “In the current alternate universe we’re living in, globa...

The commonly perceived idea is that an elite b school in India will create elite leaders. But, the reality is far away from this. They might produce the highest number of successful businessman and leaders but they aren't the perfect fit for the job and certainly, they aren't the happiest. There are various ideas which are being discussed in this book and in this post I'm going to summarise them and present the crux of this book in front of you.  Excellent Sheep Key Idea #1: Students in elite colleges are beset with psychological problems and graduate feeling aimless. However glamourous college life may look from outside, studies have found that there is a mental crisis on the campus. This is very much true for elite colleges who outwardly appear to be super people, managing huge workloads and maintaining the aura of happiness. The stress of their studies might not be so bad if students were pursuing their dreams. But many aren’t. In fact, students at elite universities fee...

India was already going through an economic crisis in 2019 and COVID has just added fuel to the fire. If we let go of the current opportunity, it can lead to economic stagnation. Finance Minister's mission of  US $5trillion economy by 2025 seems distant. Due to some mishappenings and extreme policies of China, we have an opportunity to enhance our rank outperforming emerging economies. To fulfil the necessary requirements, the Indian GDP needs to grow by 8-8.5% over the next decade. We need to move towards high productivity sectors which have the potential to create more jobs. We need business models which can drive productivity and demand by harnessing global trends and Information Technology. Manufacturing and construction is one such sector which can contribute significantly to accelerating growth. With the development of the infrastructure pipeline , the manufacturing sector will have enough back support to drive labour-intensive as well as knowledge-intensive value chains. ...

During the Marketing class at NITIE Mumbai, I came across the term - Responsible Marketing . Which got me to thinking how can we use this in our campaign " vocal for local " and market the Swadeshi Mandi event responsibly. I'm promoting various types of handlooms which are weaved in the central Indian region and are here for centuries. In this video, I have endorsed the Beautiful Bagh . During my research, I came to know that the Madhya Pradesh State government has already taken a few initiatives to endorse these art forms by organising various events in and around the region which brings the artists and customers on to a common platform and both benefit from it. I thought of leveraging the resources gathered by them and then take this initiative a step forward. I went to the Madhya Pradesh Tourism office located at Bhopal and met with the Digital Library Incharge. I thought that I might have to put in a lot of effort to gather resources and data that will boost my resea...